---
title: With Data Analysis, Less Isn’t More
author: Tris
date: 2004-06-11
url: https://www.trishussey.com/with-data-analysis-less-isnt-more/
---

There seem to be a lot of articles on metrics lately.  This one is great for making the case that the basic glance at page views and visits isn't enough.  Dig deeper, try to understand what users are trying to do.  Then you find the real gems.

[With Data Analysis, Less Isn't More](http://www.eweek.com/article2/0,1759,1607312,00.asp?kc=EWRSS03129TX1K0000613)