Make AI Your Content Marketing Superpower

I help businesses and marketing teams move beyond the hype, implementing practical AI strategies and workflows that cut costs, scale content, and drive real growth.

Your AI future begins now.

Is your team overwhelmed by the endless stream of new AI tools? Are you struggling to create an AI content strategy that delivers quality, not just quantity? You’re not alone. The promise of AI is massive, but the path to practical implementation is unclear. Many businesses are stuck in a cycle of random experimentation, wasting time and resources without seeing a return. They fear creating generic, robotic content that alienates their audience and damages their brand. You need a guide—a translator—who can provide a clear map through this confusing new territory.

Testimonials

Few content marketers engage with AI as thoughtfully as Tris. In this workshop, he shares impactful prompts that he spent months refining and gives you the space to learn by applying them. You’ll leave with shortcuts you can use to produce meaningful drafts of content strategy documents
Riviera Lev-Aviv
 Principal at RL Content Strategy & Services
Tris is simply a word wizard. He has an incredible passion for writing and his ability to tie together concepts and ideas is something really special. Working alongside with Marketing, he supported the Sales team with messaging, creative ideas, and positive energy
Spencer Robins
Dir. of Sales Development, Tipalti
Tris is both a professional colleague and personal friend. I’ve long been impressed with his ability to translate explain the tenets of technology in a way that even the most layman among us can understand. He is one of the true veterans and visionaries in this space.
Paul Chaney
President, Prescriptive Writing

My Latest Insights

Solving My Problems First

Solving My Problems First

If you want to really understand what AI can do, you have to do it for yourself first. No, this post isn’t about me working through mental/emotional baggage to be a better person—though the title could work for that too—this is about my approach to learning any new tech I come across. Ever since my…

Ready For Some AI Superpowers?

Whether you need a strategic partner to guide your AI adoption, a hands-on workshop for your team, or expertly crafted content that performs, it all starts with a conversation. Let’s talk and see how we can achieve your goals together.