Blogging as electronic “slow food”-some things need more time.

Categories:  Blogging, Internet Life, RSS, Social Media, Web 2.0
Tags: ,

Sometimes I wonder if the river of information we swam in during 2004, which became something more like a fire hose in the past couple years, has now become one of those super storms that people tell their grandchildren about (I remember the summer of 2009, when data moved faster than computers could store it in a cache…). Reflecting on how quickly something “made” the news back in 2004 (when both Steve Rubel & I started blogging), it might take a day before something reached critical mass. Today Twitter provides a multiplicative effect that truly makes my head spin. The difference now is that whereas in 2004 you had to write a post to build on the buzz, today you just retweet the original post (as I did with Louis’ post I’m citing here). This I think has made us pretty lazy really. Are we not writing? Are we not reading enough?

Or is it as Steve suggests, blogging is “slow”:

Meanwhile, Steve Rubel, author of MicroPersuasion, who has been blogging on that site since early 2004, said that to him, blogging seemed “slow”, when contrasted with the lightning fast communications seen from tools like FriendFeed and Twitter. He made the analogy that when you take the time to compose a blog post and you launch it over the wall, that readers have to look it over and make a choice as to whether they will respond, or if they will simply hit ‘J’ in their RSS reader and move along. In contrast, he said sending a note to Twitter was like introducing ants in someone’s house, making them immediately take action.

link: Today’s Real-Time Web Makes Blogging and RSS Seem “Too Slow” – louisgray.com

Looking at a screenshot from the hot Twitter client Mixero you can see in a glance the amount of information present. News, friends, replies (I hid DMs, sorry guys), all in one place I can skim, click, skim, RT in seconds:

I would wager that this isn’t always a good thing. I would wager that what we need is the web-equivalent of the “slow food” movement. Something where we take a few minutes to read a post, consider a post, then write our own opinions of the post in something greater than 140 characters.

I know that I’m fighting an uphill battle here. I know that even my own info gathering trends fly in the face of the “slow post” movement, however what if we paused and wrote more?

Naw, that won’t work, we might get more original ideas and lord knows that we don’t need anymore of those in this world ;-) !

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Tweetdeck getting funding isn’t crazy, it’s the next move forward: stuff that works

Categories:  Featured, Internet Life, Mind Mapping, RSS, Web 2.0
Tags: , , , , , , , , ,

Yeah I love TweetDeck , it’s open all the time and one of the first things I installed on my netbook. TweetDeck is the only way I’ve found I can get much out of Twitter at all. Iain is a very talented guy and eventhough I didn’t “get” TweetDeck at first, now I do.

Om Malik thinks Iain getting $500k in angel funding is a sing of Twitter insanity, I have to strongly disagree.

[From Tweetdeck Funding…a Sign of Twitter Insanity]

TweetDeck freakin’ works. Everyone who I’ve turned on to it wonders how they lived without it. Every-freakin-one. To me that is the mark of awesome software. I should know, I helped guide Qumana when it was the blog editor of choice for many in the pro-blogging community. People just “got it”. This means to me that if people “get” TweetDeck, then there is something to it. I know Iain has plans for the app. I know I have ideas too. I see TweetDeck becoming more and more a central dashboard of information, so lets give Iain the cash to live on so he can make this app rock.

Premium version? Since I already donated to TweetDeck as it is, I’m pretty sure I’ll pony up for new features.

What’s your crazy idea for TweetDeck? Come on, spill…

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Could a Twitter app become a light RSS reader?

Categories:  RSS, Web 2.0
Tags: , , , , , ,

Since getting hooked on TweetDeck over the summer,it has become an indispensable part of my “infocentre”. In my TweetDeck setup I have a column just for these “news” tweets, just for info streams from posts as Mark describes:

The interesting thing is if you follow enough bloggers on Twitter using an auto-feed service, your Twitter stream starts to look lot like a streaming RSS reader with new posts popping up on a regular basis. Getting notifications about new blog posts is a useful alternative to your RSS reader because blog posts come to you dynamically as opposed to you having to shift through them. In some respects, it’s a way to follow the blog posts of a small group of people, while keeping your RSS reader for a more extensive collection of RSS feeds.

link: Using Twitter as an RSS Reader | Twitterrati

Which started to bring some parts into focus for what could be a very cool addition to TweetDeck: a light RSS reader like Snack.

I know, I know feature bloat. It isn’t what TweetDeck was intended for, but maybe it should be now. How cool would it be to have a few feeds scroll down in the same place as you are reading tweets? How about being able to tweet a headline too? Jump to your browser and then blog it?

This is how the our infostreaming worlds are combining. What we read, how we share, what we absorb is focusing around the attention we want to give it.

I don’t see apps like Snackr or TweetDeck completely replacing something like NetNewsWire, personally I need a much large pool of information to draw from than I’d like to try to absorb in something like TweetDeck, however it’s like the news ticker or headline news. Short bits that you skim and then drill down to details when needed.

Another time when I wish I could code…


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TweetDeck hits 0.20, becomes more useful, and almost my dashboard

Categories:  Internet Life, RSS, Social Media, Web 2.0
Tags: , , , , , , , , , , , ,

Over the weekend we got word that version 0.20 of TweetDeck was nearly done and being sent to early testers (Iain, pls can I be an early tester for the next round) and planned for updating today (ish). True to form TweetDeck told me that an update was ready for me and I quickly said “Yes! Upgrade me!”. Here are the release notes for this new version:

Version 0.20 beta – 17/11/2008 (more info)

* – Added patches 0.19.1, 2 & 3 fixes
* – Added API rate limit info added to top right
* – Added no notifications for your own tweets
* – Added pulling maximum number of tweets on each call
* – Added user added to friend list when followed
* – Added user removed from friend list when followed
* – Added user added to friend list when profile viewed and already followed (and not present in DB)
* – Added Persian character fix
* – Added “clear read tweets” button to column function
* – Added deduping methods for each column type
* – Added control logic on adding columns – can’t have multiples of same content
* – Added unread tweets counter to each column
* – Added “in reply to” link to appropriate tweets
* – Added mark as read in one column now marks same tweet as read across all columns
* – Added deleting your own tweet & deleting a DM now actually deletes from twitter
* – Added your sent tweet immediately added to All Tweets column – live updating
* – Added column specific filter bar for tweet text, username, source & timeframe, both include & exclude
* – Added http://idek.net/about.html url shortening service
* – Added clicking on notification window will close it immediately
* – Added favorites column
* – Added an “add to group” button implemented in certain tweets & profile panel
* – Updated advanced search.twitter.com support – except “near:”, error with API
* – Removed local search
* – Fixed user avatar not showing or updating
* – Fixed display problem with < symbol
* – Fixed bugs with enter key showing new line & sending tweet when tweet panel not in focus

[From TweetDeck]

I am really loving being able to add someone to a group with a couple clicks. That is so convenient. TweetDeck also seems peppier this morning as well. I did have a small hitch in my update, I had a group of tweets from the CBC, BreakingNewsOn, etc (News headlines) that disappeared. I certainly could have accidentally deleted it, but it doesn’t matter I’ve rebuilt the list now (and it was much faster too ).

With the update to AIR this morning as well, it is becoming apparent that TweetDeck is going to be central part of my infostreaming hub. It is almost my dashboard for all info as it is. I still have NetNewsWire for RSS and Mail for email, but that covers it. Amazing isn’t it, moving from so many apps to just a few? Yes, of course Firefox is open to read pages and I’m posting with Ecto now (for the time being, not too keen on it’s spell checker), but when I need info, I rely on TweetDeck and NetNewsWire. Some info comes in via email, but not a heck of a lot. That’s correspondence now.

Focused attention, pulling many streams into one. That’s how to win the day in the new infoeconomy.

Update: Twitip has a review of TweetDeck, but it looks like only 0.19.3b was reviewed.

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PostRank nourishes the RSS ecosystem: Keep indexing those feeds!

Categories:  Internet Life, RSS, Web 2.0
Tags: , , , ,

Last week aideRSS re-launched PostRank and unveiled a new Firefox extension to help you pick and subscribe to a site’s best stuff.

You all know that I’m a huge fan of aideRSS and I rely on it to cull my information firehose to a dull roar. You might have expected me to jump right on the PostRank XPI bandwagon and blog about it. Well I wanted to mull over what I thought it’s real value was going to be first.

Melanie posed a similar question—PostRank Blog › But how is PostRank applicable to ____?—and now I have the answer. PostRank nourishes the RSS ecosystem. The larger its database of feed is, the best aggregate results it can give over the long haul.

I expect that in the future you’ll be able to choose “Best of” feeds from various genre based on the data collected, the data we’re submitting.

After installing the xpi, sign in and such, you’ll notice a little rectangle at the bottom right of the window. I’ll let Melanie explain all the whats and whys there, but one point that I want to stress…if you happen upon one of your favourite blogs and the box says “unindexed” click the RSS icon in the address bar and add it to the index.

You can later come back and subscribe to it through the same button (and choose the filtering level), but the important thing is that the feed and content are now in the ecosystem to be mined later by all of us.

Related to all this, I’ve been playing with Yahoo Pipes and did a little fun thing. First I exported a set of feeds from FeedDemon, then imported them into PostRank. This created a channel (default is “Good” filtering) with the name of the group. I took that new combined feed and then passed it through this simple pipe I made (all it does is filter out duplicates) and now I have a nice concentrated feed. I also did this with a combined feed of all the shared items people set in Google Reader, etc which then gives me the “Great” stuff without duplicates.

Here is the pipe to check out.

The more I play with these new tools, the more ideas I’m getting for new stuff to come next.

Oh how I wish I could code.

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© Tris Hussey, 2008. Vancouver-based event and portrait photographer. Please see my photography portfolio for examples of my work. Contact me at tris [at] trishussey.com for a quote.

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Blogging’s death knell only rung by those of limited vision

Categories:  Blogging, Internet Life, RSS, Social Media, Web 2.0
Tags: , , , , , , ,

Rebecca "Miss604" Bollwitt by Tris Hussey All the brew-ha-ha about the death of blogging last week didn’t really surprise me much (See Mark Evans, Mathew Ingram, Wired and Tish Grier). I had a post percolating in my head about the whole issue, but it wasn’t until Rebecca’s post today that it all clicked together for me:

I think blogging is changing; it’s evolving into something much bigger, allowing for more applications and tools to emerge in the online realm. It’s changing the conversation and allowing for more of a two-way street; you and your audience, wired and mobile, on and offline. Source: Blogging is Dead » Vancouver Blog Miss 604 by Rebecca Bollwitt

This is what I’ve been saying-have said-will continue to say (and you thought verb conjugation would never be helpful!) for years now. Blogging is changing and evolving. Blogging is writing. It’s a tool. At either Gnomedex or Affiliate Summit or BlogWorldExpo over the summer someone said “Saying I blog is like saying I paper.” it’s just one technology that lets us share and exchange information quickly.

Rebecca’s right, live tweeting is overtaking live blogging. Why? I think because there is more immediacy to a Twitter stream of coverage, certainly more brevity, and you can reach a broader audience with less effort. I have something like 2200 followers on Twitter and I know not all of them read my blog, but on Twitter they can get the info easily.

FriendFeed is becoming a hub for information, one that I haven’t been using as much lately because TweetDeck doesn’t have FriendFeed integration, rather than Techmeme or similar aggregators.

All of these tools are based on what we’ve learned and developed through blogging. RSS, remote posting, following people, friends, connections. It’s an evolution, a process, and frankly it’s damn exciting.

I’m still writing here, and will continue to do so until I run out of things to say. Is this a blog or my personal magazine of Tris?

In the end, does it really matter?

© Tris Hussey, 2008. Vancouver-based event and portrait photographer. Check out my photography portfolio for examples of my work.

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FeedDemon 2.8 proves that client-based RSS apps still rock

Categories:  Internet Life, RSS, Web 2.0
Tags: , , , , ,

After reading Steven Hodson’s review of the new FeedDemon 2.8 beta, I pinged Nick Bradbury on Twitter to see if I could get on the test of early testers. Nick sent me the links to the latest version and sent out to the group at the next build.

You might think that trying FeedDemon in a pre-release beta is a risky thing, yeah well this is Nick we’re talking about. I can’t remember ever getting a bad beta build from him. I’ve been on FD 2.8 for about a week now and loving it. I had been feeling I had been neglecting my RSS feeds so this was a great time to get back into the habit.

Steven pointed out the biggest feature addition to FD which is the ability to tag items so you can group them, etc. I’ve tagged a few posts, but I’m waiting for the one-key hotkey in the next build to really rock the tagging (my RSS workflow is a both hands on the keyboard thing and limited mouse use).  What I noticed first and foremost is that FD is peppier than ever. Nick even added some cool visual effect going between pages (nice tough I think). You might wonder in these days of Gears-enabled Google Reader (and even the founder-creator of Bloglines using GR I hear) why people should even care about a client-based reader, well I’ll tell you flat out that GR will never be able to have the features and flexibility that FD has, not without serious Greasemonkey work that is.

Every time I try to switch back to GR, even just to try something out, I’m just left thinking, yeah but I need x, y, z feature … oh FD has that.

Like the panic button? Mark everything over 48 hrs old read? Brilliant. Flexibility of views, power searches, fine tuned ability to control RSS updates? Yeah all there.

I don’t have to worry if FD has the latest version of a feed, it just does.

Look, I have dropped Outlook for Gmail, I’m using GoogleDocs more and more (I still need Word though I find), but RSS, man nothing beats FD.

© Tris Hussey, 2008. Vancouver-based event and portrait photographer. Check out my photography portfolio for examples of my work.

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Could FeedM8 Help Me Monetize this Blog for Mobile users? [FM8307-29]

Categories:  Blogging, RSS, Social Media, Web 2.0

I found out about FeedM8 recently and describe it in my post on blognation Canada.  So part of the process is to “verify” my feed.  A good step.  There are enough blog scrapers out there, we don’t need another way for people to make money from our content!

 The button above is for mobile users … we’ll just see how this works.  The folks at FeedM8 are based in Toronto so … you can see why I’m interested in testing them.

If you’d like to try it … here is my affiliate link:

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Will Plaxo’s approach to a more open social network be a real alternative to Facebook?

Categories:  RSS, Social Media

Last week C|Net was one of many folks hinting, or out right saying, that Plaxo was going to announce/launch a social networking site today.  As you know by now, Plaxo’s Pulse is out today:

Pulse will likely give a considerable advantage to Plaxo in that it puts a friendlier face to a networking site that, as of now, has a strictly business reputation: kind of like Plaxo’s version of the cute BlackBerry Pearl. There is nothing really revolutionary about any of the technology behind it, but it does present concepts like microblogging and RSS aggregation in a way that just about anyone’s mom could easily understand.

If anything, Pulse is evidence that the “microblogging” model may not have run out of steam quite yet. Services like Twitter, Pownce, and Tumblr have been hailed as borderline revolutionary by social-media junkies, but they’ve failed to make much of a blip on the radar of the average Web user. While we probably won’t see our less tech-savvy friends using Twitter any time soon, Pulse is evidence that similar concepts can nevertheless appeal to the more Luddite-inclined among us. Source: Plaxo launches new social network, Pulse–and it’s a lot like Pownce | The Social – CNET News.com

Some of us who played with the “new” Plaxo earlier this summer were given a taste of Pulse early on.  I had my RSS feeds, etc  already in there when I came into Pulse today.  The early thoughts from Wisdump were anything but flattering, but really neither you nor I should be swayed by the “early looks”.  The proof is in the pudding.

Unfortunately I don’t think the pudding has quite set yet.  While Sam Sethi says some of the features to come are very cool, Sam’s promised review hasn’t been published yet that I can see (this isn’t a slam on Sam, I know he’s busy … just trying to get his attention ;) ), and what I’ve seen is interesting, but I wasn’t hit with the “OMG this is sooo cool” factor.  Granted I think I said the same thing about Twitter.

Regardless of whether Pulse is cool or not, what is going on now is an effort to learn from what Facebook is doing well copy it, and skip what they are missing the boat on.

The whole discussion about Facebook for business, is Facebook useful for marketing.  All these are open questions.  People ask me about Facebook.  I tell them I’m on it and I kinda use it.  I’ve joined I don’t know how many groups, but I don’t participate.  Why?  Because they don’t get my attention.  I don’t get e-mails that there is something new there.  I don’t get an RSS feed with updates.  I have to go to each group and look.  Eh, I don’t have that kind of time.

Back to Plaxo.  It has built up a very large database of people.  I’ve been a member for about four years plus I guess.  I’ve always looked at them as a CYA address book and calendar backup.  Social network?  Not so much.  That could change though.  If Pulse can let me build self-organizing groups and send me updates, if they can let other people see the information, if I wish, then I think we might have something there.

No, it isn’t going to be a “Facebook killer”, I think only Facebook itself can do that, but for business folks it might be the place where business stuff is done.

Maybe I can steal a few minutes from some folks at Plaxo to chat about it.  Love to do something on PimpYourWork about Plaxo.

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Might be too early for mainstream RSS, but has e-mail become passe too?

Categories:  RSS, Social Media, Web 2.0

Yeah I live in an RSS-centric world.  If I don’t read my feeds every day not only is the task that much harder the next day, I feel disconnected from my friends, the news, pretty much my world.  I get a lot of info via RSS, but not all.  E-mail, in spite of its shortcomings, is still my primary means of communicating with people.  Sure I use a lot of IM, am on several social networks, and use Twitter frequently, but for me, e-mail is still an effective tool.  This is something that this post reminds us all of:

This point was driven home solidly this week when I read the results of Rafat Ali’s PaidContent survey of readers.  Below is the breakdown for how people consume the site’s information, according to the survey:

E-mail newsletter: 42%
Paidcontent.org website: 34%
RSS Reader: 19%
Mobile Device: 4%

Three-quarters of those who read PaidContent’s excellent news and information do so by very traditional means — email and web site.  Less than 25 percent use more cutting edge tools like RSS or mobile devices.  And this isn’t the New York Times we’re talking about, but rather one of the leading blogs in the technology and media industry. 

So don’t turn a blind eye toward email.  RSS is great, but email remains vital. Source: Chip Griffin: Pardon the Disruption: The RSS Kool Aid is Great, but Don’t Forget Email

Right, okay… don’t forget e-mail.  Check.  Personally I make sure that I have the FeedBurner-powered e-mail option prominently displayed on my blogs and my clients’ blogs.  It’s a simple thing to do, so why not.

So we have e-mail covered.  You don’t have to jump on the RSS bandwagon you can still have your e-mail.  It appears, though, that e-mail might just be for us “old folks” now (I use that term loosely because in spite of the gray appearing in my hair and beard, I don’t consider myself “old”).  Seems that teens are using SMS and their social networks as their communication focal points:

Just ask a group of teen Internet entrepreneurs, who readily admit that traditional e-mail is better suited for keeping up professional relationships or communicating with adults.

“I only use e-mail for my business and to get sponsors,” Martina Butler, the host of the teen podcast Emo Girl Talk, said during a panel discussion here at the Mashup 2007 conference, which is focused on the technology generation. With friends, Bulter said she only sends notes via a social network.

“Sometimes I say I e-mailed you, but I mean I Myspace’d or Facebook’ed you,” she said. Source: CNet

This makes me wonder if RSS has missed the boat.  Is RSS just going to be relegated to the geeky circles of the info-addicted?  Probably not.  While I see that Facebook and related sites might become info centres for people, I have a suspicion that RSS will still power a lot of the information delivery to different devices.  Remember RSS is pretty light (in terms of bandwidth) and flexible.  It will still be easier to pull that structured data into applications over other formats.  RSS just has to be made relevant to the FaceSpace (Facebook-MySpace) generation.  I think we’re all pretty sharp folks… we’ll find a way.  And I certainly hope we do because, I really hope e-mail and RSS stick around though, cause I really kinda like them.

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Reduce the flood of your RSS feeds with aideRSS

Categories:  RSS

I started trying aideRSS last week.  I got into the private beta by begging, erm, asking after reading Rob Hydman’s post about RSS readers.  After a week what’s the word?  Awesome.  I resisted posting this right away, well because I thought I might be wrong with my first impression.  I wasn’t.  If you’ve visited my site lately you might have noticed a couple aideRSS widgets on the sidebar there.  One of them takes my RSS feed and in real time ranks the posts for popularity.  These are are posts that you like the most.  Most links, most comments, most Diggs, most Stumbles, most views. If you really like it, it’s a 10.0 … then they move down from there.  I love to watch the fluctuation of my posts, pretty interesting actually.

Okay, so how is this happening and how can aideRSS bring my RSS feeds into control?  I’m getting to that, hold on a second.  So, what you do on aideRSS’ site is first give it a feed.  The feed is analyzed … posts ranked and such.  You can do this this any feed, not just yours.  The result is a set of sub-feeds from all to only the top stories.  Boing Boing driving you nuts with all the posts?  Maybe just take the top items.  Techcrunch having a few more misses than hits for you lately, maybe some filtered view instead of all would work for you.

Any of these feeds can be added to “My Feeds”.  Something like a light RSS reader.  It doesn’t have all the features of a Google Reader or Bloglines, because I don’t think the authors intended it to be such.  What they want you to do is import your RSS feeds via OPML (gives them more data and pre-analyzed feeds for people to subscribe too) then subscribe to a single feed of filtered posts.  What I did to test this out was to take a sub-set of my feeds (like business, news, friends, tech, etc) pull those out of FeedDemon and import then in.  Since it was a good 600-700 feeds all the feeds didn’t show up right away.  That’s cool, but I got my single feed URL immediately I took that and subscribed to it in FeedDemon.  I gave it its own folder, more on that later.  This filtered feed also had a nice widget created which you can see on my sidebar as well.

So this filtered feed.  What I wanted to know was whether it would do a good job at giving me the “important” news or not.  Could I rely on that feed and “get al the good stuff” or would I still have to pour through the unfiltered, original feeds?  The answer is, well, mostly.  I like to skim my aideRSS feed first because it really does give me the good stuff first.  Yeah there are are some loopy ones in there sometimes, but I can deal.  I still skim through my unfiltered feeds, but aideRSS is especially good for my Blackberry.  Duplicate articles are gone, the hot news, and not just what is hot on Techmeme.

So yeah, this is a really good tool.  Don’t know when it’s going into public beta, but I know as the aideRSS folks let more people in, the better my results will get.  The larger pool of feeds and data will, I’m sure, lead to better, more accurate results.

If you don’t believe me, subscribe to my “good stuff” feed over there on the lower right.  Let me know what you think.  I think you’ll be rather pleasantly surprised.

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Whew, Live Writer and FeedDemon working with the new blog

Categories:  Blogging, RSS

Okay, we’re almost there.  FeedDemon and Live Writer are finally working with the new blog (yay!).  I think the magic of ipconfig /flushdns with the apps closed finally did it.  Now if FeedBurner would recognize the feed.

If they don’t…well I might just drop them.  I hate to do it, I love all the goodies I get from them, but really … this should be working by now.

Update: As expected, and I had no doubt at all, FeedBurner came through!  Matt updated the feed from their side and all is ducky now.  Thanks go out to everyone who checked the feed for me, the folks at Dreamhost who put up with lots of DNS related e-mails, and the folks at FB for getting this working.  Now I can settle in and spruce up this blog a bit.  Old posts?  Well, I’m getting to that.  I need to do a little tweaking on the old htaccess file.  I’m thinking I’m going to use the Related Posts 404 version … so if you get a 404 page you might get the page you’re looking for.

Update 2: Just claiming the new URL on Technorati (no more /blog!)…Technorati Profile interestingly enough they still think this blog is on Blogware.  Dudes, update your DNS already!

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I'd like an offline option for Google Reader

Categories:  RSS

I've been using Google Reader for a while now.  Didn't think I'd like it, but yeah, I do. The only thing that bugs me is that when I have to be offline, there isn't an option for checking feeds.

Yes, I know it's a web-based reader.  I know that offline isn't a big thing and if I really wanted to read feeds off line, I should switch back to Attensa.  The thing about any local reader is that it sucks machine resources to check and download feed items.  At almost 400 feeds that's a big hit on my machine, or anyone's machine for that matter.

So Google, how about this:

  • Get a Google approve notifier, maybe build into the Gmail notifier and Google Talk
  • Get some plugin that I can use with Outlook or something to pull my unread feeds down only when I want to and then re-sync when I'm back online

I don't think that's a lot to ask.  Hey they've added the number of subscribers to GR now, so we authors can check that data out (FeedBurner hasn't gotten this in, but hey it was only announced this morning!).  I think this is a logical next step.

Would you use an offline option for GR if it were available?

 

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Scoble put one of my posts on his shared items–implications for marketing and metrics

Categories:  Blogging, RSS

Recently I wrote about why newspapers don't (and should) own local news,  Scoble included it on his shared items in Google Reader (feed … you should subscribe to it really).  Okay this is great, right?  Right.  The “Scoble effect” is well known if he links to you, but it's not as well known what happens when you make his Link Blog/Shared Items.  Essentially, your feed stats go through the roof.  What's interesting in all of this are the implications for metrics and marketing.

I'll back up a bit and tell you about how I figured all this out.  Being a stats junkie I check my FeedBurner stats often.  Like several times a day.  I don't check my feed stats often though.  Last night I decided to check the item use.  Generally it's not that interesting.  Not yesterday.  Yesterday the views on that post were 2-3x the traffic on the whole freakin' blog!  Wow!  I've gotten a little bleed over to my main blog and new subscribers (welcome!).  Again, that's not the point here.  The point here is about how the world of site metrics, measurement, and promotion has completely changed.

In the past you wanted lots of traffic to your blog/website.  You wanted eyeballs to see other stuff on your site (for ads whatever) and clicks over to your other content.  Now with RSS feeds (full feeds, especially) I think that this is all turned on its ear.  You can get your message out in one post that might not drive a lot of traffic to your site but gets traction in the RSS-osphere (yeah I made that up).

Okay my marketing friends might be having a cow over this.  Wait!, they would say, I want people on my site!  The question is do you want people on your site or do you want them to do something else while there?  The best example I can think of is the release of a new version of some software.  You post about it.  You use full feeds so it's “out there”.  Now, if you include a link to the download page in the post, well you can still get downloads.  Lots of downloads.  Same goes for an event, book, whatever.  It all comes back to what you put in your post.  Maybe what it comes down to is that the “post” should be considered a mini-site of its own.  What goal does it achieve?  Does it provide all the information you'd like to convey?  If it's a press release is the contact info right there?

For myself, I'd like people to read my other posts.  At this moment, a single post in my feed doesn't do this, but I think that could be changed.  I bet a little FeedBurner Feedflare script could be written to give an automatic link to my blog and the next-previous posts in the feed.  Overkill, yes, if you're already reading my feed, but in the case of a single post being included in something like a Google Reader shared items, very good indeed.

Let's face it, the mechanisms and metrics of audience size have changed.  The distribution models have changed.  So we have to both change our mindset and our tools to evaluate success.

So in a little bit of self-promotion, here is my Google Reader shared list (and feed) and if you think this is pretty insightful stuff and want me on your team, I'm looking for a new full-time gig.

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Trying a little feed and stats experiment

Categories:  RSS

As you know I'm a total stats junkie.? Well I've noticed a big difference between my page views (dominated by very old posts found via search) and my feed (all new posts, of course).? So I've trimmed my feed output to 400 characters.? I'd just like to see over the next couple days what happens.

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