Hugh’s up to something and I think we’re going to like it

Nov 10, 2008

Categories: Internet Life, Social Media

Hugh Macleod, who I’ve occasionally clashed with but hold in high esteem, has been hinting about his new secret plan to take over the world. He just wrote a post talking about the famous “blue monster” cartoon—gapingvoid: "cartoons drawn on the back of business cards": blue monster intro: the backstory—as another hint. That and “Hope you like whiskey…”

Whiskey? No problem for me, but what about this secret plan.

I have no idea what he’s up to, but I have this sneaking suspicion that we’re all going to be talking about it.

I think most of us will probably like it, I’m betting it might also be controversial and maybe the ever-sought-after “game changer”.

I think the only thing left is to sit back, maybe with a wee dram of something, and wait for Hugh to fill in the rest of the picture.

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Tags: blue monster, gapingvoid, hugh macleod

Comments to “Hugh’s up to something and I think we’re going to like it”

hugh macleod | November 10th, 2008 at 4:57 pm |

No worries about clashes in the past. Pretty minor stuff, I thought at the time. You is good people, from what I can tell.

No, I’m not going into the whisky business. That was a reference to my previous post:

“As a marketing blogger, I get asked a lot, “What is the future of marketing?”

I always answer the same: “The Blue Monster”.

What’s The Blue Monster?

A Blue Monster is a Social Object that articulates a Purpose-Idea.

What’s a Social Object? What’s a Purpose-Idea?

Sit yourself down, pour yourself another glass of whisky. This might take a while to explain…”

Link: http://www.gapingvoid.com/Moveable_Type/archives/004705.html

Rock on!

Hugh

Dario | November 10th, 2008 at 5:20 pm |

Self fulfilling prophecy! you are already talking about it

For the record: i also love whiskey.

Dario´s last blog post..Way to Keep it Classy Gregor: How Not to Use Twitter

Tris Hussey | November 10th, 2008 at 10:43 pm |

@Hugh, Thx that means a lot. Social objects yes, I completely see that. Powerful stuff, back to our basic need and attraction to symbols. Symbols, and ideas, these have tremendous power.